Legal
Privacy Policy
Last updated: January 1, 2025 · This is a placeholder document and will be updated prior to launch.
The Blend ("we," "our," or "us") is committed to protecting your privacy. This Privacy Policy explains how we collect, use, and share information when you use The Blend mobile application and website (collectively, the "Service").
Information We Collect
We may collect the following types of information:
- Account information — email address and any profile details you provide when creating an account.
- Collection data — bottle details, tasting notes, and infinity bottle logs you enter into the app.
- Usage data — how you interact with the app, features used, and session information.
- Device information — device type, operating system, and app version for diagnostic purposes.
How We Use Your Information
- To provide and improve the Service
- To sync your collection data across devices
- To power AI-assisted blending recommendations
- To send you product updates if you've opted in
- To respond to support requests
Data Sharing
We do not sell your personal information. We may share data with trusted third-party service providers (such as cloud infrastructure and analytics) solely to operate the Service. These providers are bound by confidentiality obligations.
Data Storage & Security
Your data is stored securely using industry-standard practices. Collection and bottle data is tied to your account and is not publicly visible unless you explicitly choose to share it.
Your Rights
You may request access to, correction of, or deletion of your personal data at any time by contacting us. You may also delete your account from within the app settings.
Children's Privacy
The Blend is not intended for users under the age of 21. We do not knowingly collect data from minors.
Changes to This Policy
We may update this Privacy Policy from time to time. We'll notify you of material changes via the app or email.
Contact
Questions? Reach us at hello@theblend.app or on Instagram at @theblend.app.